Requesting Referrals

Impeccable Customer Service Tip #20

“In the long run, 80 percent of your business comes from 20 percent of your clients, so focus on providing excellent customer care and seeking repeat business from current clients. Ask them for referrals frequently throughout the engagement life cycle. Do not just ask for referrals at the end of a project, but plant seeds at the beginning and make referral requests throughout your service cycle with a client.” –Suzi Pomerantz

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